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- [Korea Trip] A plan to fully enjoy a day! Photogenic spots and exquisite gourmet food recommended by local staff [Part 2]
2025.06.30
Sightseeing Spot
SOTETSU HOTELS
SOTETSU FRESA INN
SOTETSU HOTELS THE SPLAISIR
[Korea Trip] A plan to fully enjoy a day! Photogenic spots and exquisite gourmet food recommended by local staff [Part 2]
How was Part I of the "Model Course," a one-day tour of the hottest spots in Seoul, Korea?
After enjoying the best gourmet food and experiencing the history and culture of Korea, we moved on to Seongsu-dong area.
There is still plenty of time to visit the recommended sightseeing spots, so please continue to enjoy the second part.
After enjoying the best gourmet food and experiencing the history and culture of Korea, we moved on to Seongsu-dong area.
There is still plenty of time to visit the recommended sightseeing spots, so please continue to enjoy the second part.
⑥ Experience Korean culture at Seongsu-dong, a hot spot for young people!
The Seongsu-dong area, a recent hotspot for young Koreans, used to be an industrial district lined with factories and warehouses. Later, redevelopment began to bring stylish stores renovated from old buildings, and now the area around Seongsu Station is attracting attention as a trend-setting place with a high concentration of cafes, pop-up stores, apparel stores, and more.
In this column, we will introduce three of our favorites from among the countless stores.
a. NYU NYU Seongsu
New arrivals daily! The number of fashion items is more than 30,000 items! At NYU NYU, a popular Korean accessory store, you can purchase quality products at reasonable prices as a wholesale brand. The large number of items displayed on the wall is breathtaking, making it difficult to choose the right earrings and pierced earrings. In addition to clothing, there are many other small items such as hats and bags.
Bags: approx. 15,000 won / Accessories and key rings: approx. 2,000-10,000 won
*TAX REFUND (purchase of 15,000 won or more)
Address: 89, Yeonmujang-gil, Seongdong-gu, Seoul, Republic of Korea
Access: 8 min walk from exit 3 of Seongsu station on subway line 2
Opening hours: 10:00-23:00 daily
b. DIOR Seongsu
The limited-time concept store "Dior Seongsu" was awarded the Special Prize for an Exterior at the 2023 Prix Versailles, organized by UNESCO. Special Prize for an Exterior.
The bold use of glass in this beautiful and impressive design makes it a very popular photo spot.
In addition to selling wallets, bags, clothing, and accessories, the store also features an exhibition of the latest collections and a dedicated café, where visitors can fully enjoy the world of Dior.
To use the café, you need to register as a waiter by asking a staff member in front of the store. You can also make reservations through the app, but please note that a Korean phone number is required. If you are lucky and there is an opening, you may be able to use the cafe without a reservation.
Even if you are short on time, we recommend taking a photo in front of the DIOR building for a stylish reflection of the atmosphere. Because it is open for a limited time and the ending date is undecided, "I want to go there while I still can!"
The location of the DIOR building is also recommended for taking pictures of the stylish atmosphere in front of the building.
Address: 7, Yeonmujang 5-gil, Seongdong-gu, Seoul, Republic of Korea (04782)
Access: 5-minute walk from exit 4 of Seongsu Station on subway line 2
Opening hours: 11:00-20:00 daily
c. ADER ERROR Seongsu
In this column, we will introduce three of our favorites from among the countless stores.
a. NYU NYU Seongsu
New arrivals daily! The number of fashion items is more than 30,000 items! At NYU NYU, a popular Korean accessory store, you can purchase quality products at reasonable prices as a wholesale brand. The large number of items displayed on the wall is breathtaking, making it difficult to choose the right earrings and pierced earrings. In addition to clothing, there are many other small items such as hats and bags.
Bags: approx. 15,000 won / Accessories and key rings: approx. 2,000-10,000 won
*TAX REFUND (purchase of 15,000 won or more)
Address: 89, Yeonmujang-gil, Seongdong-gu, Seoul, Republic of Korea
Access: 8 min walk from exit 3 of Seongsu station on subway line 2
Opening hours: 10:00-23:00 daily
b. DIOR Seongsu
The limited-time concept store "Dior Seongsu" was awarded the Special Prize for an Exterior at the 2023 Prix Versailles, organized by UNESCO. Special Prize for an Exterior.
The bold use of glass in this beautiful and impressive design makes it a very popular photo spot.
In addition to selling wallets, bags, clothing, and accessories, the store also features an exhibition of the latest collections and a dedicated café, where visitors can fully enjoy the world of Dior.
To use the café, you need to register as a waiter by asking a staff member in front of the store. You can also make reservations through the app, but please note that a Korean phone number is required. If you are lucky and there is an opening, you may be able to use the cafe without a reservation.
Even if you are short on time, we recommend taking a photo in front of the DIOR building for a stylish reflection of the atmosphere. Because it is open for a limited time and the ending date is undecided, "I want to go there while I still can!"
The location of the DIOR building is also recommended for taking pictures of the stylish atmosphere in front of the building.
Address: 7, Yeonmujang 5-gil, Seongdong-gu, Seoul, Republic of Korea (04782)
Access: 5-minute walk from exit 4 of Seongsu Station on subway line 2
Opening hours: 11:00-20:00 daily
c. ADER ERROR Seongsu
ADER ERROR is a fashion-based cultural communication brand that has become a hit with K-POP idols and attracts many people with its unique designs and vivid color schemes. The store not only sells clothes, but also has a unique exhibition space that looks like outer space, and it is worth visiting just to see and experience this space.
ADER ERROR's products consist of a diverse range of items, from casual wear to denim and accessories, and are characterized by their unisex style. High-quality materials and careful tailoring ensure durability and long-lasting wear.
Address: 82, Seongsui-ro, Seongdong-gu, Seoul, Republic of Korea (04783)
Access: 5-minute walk from Exit 3 of Seongsu Station on Subway Line 2
Opening hours: 11:00 - 21:00 daily
ADER ERROR's products consist of a diverse range of items, from casual wear to denim and accessories, and are characterized by their unisex style. High-quality materials and careful tailoring ensure durability and long-lasting wear.
Address: 82, Seongsui-ro, Seongdong-gu, Seoul, Republic of Korea (04783)
Access: 5-minute walk from Exit 3 of Seongsu Station on Subway Line 2
Opening hours: 11:00 - 21:00 daily
■Go from Seongsu-dong to Dongdaemun
→ Subway Line 2 Seongsu Station → Transfer to Line 4 at Dongdaemun History and Culture Park Station → Dongdaemun Station (15 minutes)
→ Subway Line 2 Seongsu Station → Dongdaemun History and Culture Park Station (10 minutes)
→ Subway Line 2 Seongsu Station → Transfer to Line 4 at Dongdaemun History and Culture Park Station → Dongdaemun Station (15 minutes)
→ Subway Line 2 Seongsu Station → Dongdaemun History and Culture Park Station (10 minutes)
⑦ On the day when you have had a great time, have a delicious stamina dinner at "Jin Ok-hwa Halmae Original Dakgalbi"
After a long day of walking and having a great time, we had a stamina-filled dinner at the long-established restaurant "Jin Ok Hwa Halmae Original Dakgalbi" in the back alleys of Dongdaemun.
"Dak galbi" means "whole chicken". It is a hot pot dish that is popular among women because it is made by simmering a whole chicken in clear chicken broth. It is rich in vitamins and collagen, and is expected to have skin-beautifying effects.
There is only one menu, so the dak galbi is brought to you as soon as you sit down without having to order it. The standard style is to add pasari (green onions) and tteoksari (rice cakes) and simmer them first. The chicken is delicious as it is, but if you add the special spicy sauce made from chili peppers, garlic, and green onions, it becomes even more addictive.
This is also a very popular restaurant, so we recommend visiting at lunchtime or dinner time. Especially for dinner, it seems to be less crowded if you visit after 7pm.
Address: 18, Jong-ro 40ga-gil, Jongno-gu, Seoul, Republic of Korea
Access: Approximately 8 minutes walk from Exit 8 of Dongdaemun Station on Subway Line 4, Approximately 10 minutes walk from Exit 14 of Dongdaemun History & Culture Park Station on Subway Line 2
Opening hours: Daily 10:30am-1am (Last orders 11:30pm)
"Dak galbi" means "whole chicken". It is a hot pot dish that is popular among women because it is made by simmering a whole chicken in clear chicken broth. It is rich in vitamins and collagen, and is expected to have skin-beautifying effects.
There is only one menu, so the dak galbi is brought to you as soon as you sit down without having to order it. The standard style is to add pasari (green onions) and tteoksari (rice cakes) and simmer them first. The chicken is delicious as it is, but if you add the special spicy sauce made from chili peppers, garlic, and green onions, it becomes even more addictive.
This is also a very popular restaurant, so we recommend visiting at lunchtime or dinner time. Especially for dinner, it seems to be less crowded if you visit after 7pm.
Address: 18, Jong-ro 40ga-gil, Jongno-gu, Seoul, Republic of Korea
Access: Approximately 8 minutes walk from Exit 8 of Dongdaemun Station on Subway Line 4, Approximately 10 minutes walk from Exit 14 of Dongdaemun History & Culture Park Station on Subway Line 2
Opening hours: Daily 10:30am-1am (Last orders 11:30pm)
⑧ Night shopping at "The Mask Shop" while strolling in the evening breeze!
After leaving the takgangmari restaurant and walking for about 20 minutes while admiring the lights of "Dongdaemun Design Plaza," you will arrive at "The Mask Shop" on the east side of Dongdaemun.
The Mask Shop, a very inexpensive Korean cosmetics store, has a mass purchasing agreement with cosmetics companies, so you can get a variety of cosmetics at more reasonable prices than at other stores. In addition to beauty items, the shop also offers a variety of household goods, Korean snacks, Korean seaweed, and other food items, making it a great place to pick up souvenirs.
Whether as a gift for family and friends or as a treat for yourself, you can find exclusive items only available here and get a head start on the Korean trend.
Open from 12:00 to 5:00 the next morning. Many wholesale stores in Dongdaemun open at night, so if you want to look around other stores, be sure to visit at night.
Address: 36, Toegye-ro 73-gil, Jung-gu, Seoul, Republic of Korea (04569)
Access: 7-minute walk from Dongdaemun History and Culture Park (Dongdaemun Yeoksamunhwagongwon) Subway Line #2, exit #2 Sindang Station (Subway Line 2), Exit 10, about 7 minutes walk
Opening hours: 12:00~05:00 daily
The Mask Shop, a very inexpensive Korean cosmetics store, has a mass purchasing agreement with cosmetics companies, so you can get a variety of cosmetics at more reasonable prices than at other stores. In addition to beauty items, the shop also offers a variety of household goods, Korean snacks, Korean seaweed, and other food items, making it a great place to pick up souvenirs.
Whether as a gift for family and friends or as a treat for yourself, you can find exclusive items only available here and get a head start on the Korean trend.
Open from 12:00 to 5:00 the next morning. Many wholesale stores in Dongdaemun open at night, so if you want to look around other stores, be sure to visit at night.
Address: 36, Toegye-ro 73-gil, Jung-gu, Seoul, Republic of Korea (04569)
Access: 7-minute walk from Dongdaemun History and Culture Park (Dongdaemun Yeoksamunhwagongwon) Subway Line #2, exit #2 Sindang Station (Subway Line 2), Exit 10, about 7 minutes walk
Opening hours: 12:00~05:00 daily
⑨ If you are tired from your trip, we recommend "SOTETSU HOTELS"!
After a full day of enjoying Seoul, Korea, refresh your mind and body at Sotetsu Hotels. We offer a comfortable space for you to heal your tired body after an early morning of sightseeing and shopping.
With our sophisticatedly designed guest rooms and heartwarming service, you will feel at ease as if you were at home.
Would you like to spend a relaxing moment while reflecting on a fun-filled day?
With our sophisticatedly designed guest rooms and heartwarming service, you will feel at ease as if you were at home.
Would you like to spend a relaxing moment while reflecting on a fun-filled day?
Sotetsu Fresa Inn Seoul Myeong-dong
The hotel is conveniently located facing the main street in the center of Myeongdong area, the largest downtown area in Korea. With access to two subway lines, it is convenient for travel to tourist attractions.
5 minutes walk from Exit 8 of Myeongdong Station on Subway Line 4
5 minutes walk from Exit 5 of Euljiro 1ga Station on Subway Line 2
The hotel is conveniently located facing the main street in the center of Myeongdong area, the largest downtown area in Korea. With access to two subway lines, it is convenient for travel to tourist attractions.
5 minutes walk from Exit 8 of Myeongdong Station on Subway Line 4
5 minutes walk from Exit 5 of Euljiro 1ga Station on Subway Line 2
SOTETSU HOTELS THE SPLAISIR SEOUL MYEONG-DONG
The hotel is ideally located for sightseeing and business. It is very convenient for shopping and dining in the Myeongdong area.
A 6 minute walk from Exit 7 in City Hail Station on the Subway Line 1, 2 (No elevators and escalators)
A 8 minute walk from Exit 1 in City Hail Station on the Subway Line 1, 2 (Elevators and escalators available)
A 7 minute walk from Exit 7 in Hoehyeon Station on the Subway Line 4 (Elevators and escalators available)
Limousine Bus Incheon Airport → Hotel No.6015 (Station : Namdaemun Market 02680)
Limousine Bus Hotel → Incheon Airport No.6001
The hotel is ideally located for sightseeing and business. It is very convenient for shopping and dining in the Myeongdong area.
A 6 minute walk from Exit 7 in City Hail Station on the Subway Line 1, 2 (No elevators and escalators)
A 8 minute walk from Exit 1 in City Hail Station on the Subway Line 1, 2 (Elevators and escalators available)
A 7 minute walk from Exit 7 in Hoehyeon Station on the Subway Line 4 (Elevators and escalators available)
Limousine Bus Incheon Airport → Hotel No.6015 (Station : Namdaemun Market 02680)
Limousine Bus Hotel → Incheon Airport No.6001
SOTETSU HOTELS THE SPLAISIR SEOUL DONGDAEMUN
The hotel is conveniently located in the heart of Dongdaemun shopping town. It offers easy access to all major tourist attractions and places of interest in Seoul.
One minute walk from Exit 4 or Exit 9 in Dongdaemun History & Culture Park Station on the 2, 4, 5 Subway Line.
＊There is an elevator at Exit 4.
Limousine Bus Incheon Airport ↔ Hotel
No. 6702 (Station : The Splaisir Seoul Dongdaemun 02710)
No. 6001 (Station : Toyoko Inn 02688)
The hotel is conveniently located in the heart of Dongdaemun shopping town. It offers easy access to all major tourist attractions and places of interest in Seoul.
One minute walk from Exit 4 or Exit 9 in Dongdaemun History & Culture Park Station on the 2, 4, 5 Subway Line.
＊There is an elevator at Exit 4.
Limousine Bus Incheon Airport ↔ Hotel
No. 6702 (Station : The Splaisir Seoul Dongdaemun 02710)
No. 6001 (Station : Toyoko Inn 02688)
Amenities are now available at three Sotetsu Hotels in Korea!
To allow guests to experience the good memories of the hotel once again at home, Sotetsu Hotels in Korea offers amenities for sale.
The scent of the forest that pervades the lobby is available as a diffuser and fragrance tag. It can also be used as a fragrance in your wardrobe or in your car.
■Sales Hotels
Sotetsu Fresa Inn Seoul Myeong-dong
SOTETSU HOTELS THE SPLAISIR SEOUL MYEONG-DONG
SOTETSU HOTELS THE SPLAISIR SEOUL DONGDAEMUN
■ Where to buy
Please purchase at the front desk
■Price
- Reed diffuser 200ml KRW 40,000 (limited discount for guests 32,000 KRW)
・Pajama set 70,000 won (limited discount for guests 55,000 won)
・Pajamas Hotel amenity 250ml 20,000 won/piece (limited discount for guests 16,000 won/piece)
Shower gel / body lotion / shampoo / conditioner / hand soap
・Original eco bag 6,000 won (limited discount for guests 5,000 won)
(New) Drip-bag coffee: KRW 12,000 (limited discount for hotel guests: KRW 9,000)
The scent of the forest that pervades the lobby is available as a diffuser and fragrance tag. It can also be used as a fragrance in your wardrobe or in your car.
■Sales Hotels
Sotetsu Fresa Inn Seoul Myeong-dong
SOTETSU HOTELS THE SPLAISIR SEOUL MYEONG-DONG
SOTETSU HOTELS THE SPLAISIR SEOUL DONGDAEMUN
■ Where to buy
Please purchase at the front desk
■Price
- Reed diffuser 200ml KRW 40,000 (limited discount for guests 32,000 KRW)
・Pajama set 70,000 won (limited discount for guests 55,000 won)
・Pajamas Hotel amenity 250ml 20,000 won/piece (limited discount for guests 16,000 won/piece)
Shower gel / body lotion / shampoo / conditioner / hand soap
・Original eco bag 6,000 won (limited discount for guests 5,000 won)
(New) Drip-bag coffee: KRW 12,000 (limited discount for hotel guests: KRW 9,000)
How was it?
This time, we introduced a women's travel plan to enjoy a whole day in Seoul, Korea from early morning to night. Since all the spots are popular, it is recommended that you make the most of the waiting lists and free time slots to get around efficiently. Even if you have limited time, you can enjoy Seoul to the fullest by making the most of it.
Please refer to this article to plan your own unique and special trip to Seoul.
* Information current as of June 2025.
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